Published On: 2018-03-19

‘India Content leadership’ is a forum designed by Inkspell Media, a B-2-B media firm, specifically to promote content developers, discuss trends in the content industry and reward individuals, enterprises and agencies for exemplary work in the content space. This event is being organized on 3 May, 2018 at in Mumbai.

Popularly known as the ICL Awards, this event will include keynote addresses and panel discussions among the Who’s Who of the content, advertising, and marketing domain from the agencies as well as the industries. The organizers have launched the website www.indiacontentleadership.com and have declared the nomination process open. The last day for individuals and enterprises to submit their case studies across various categories of the awards is 28 March 2018.

Some of the members of the jury for this coveted awards program include Ashish Tiwari - Head Digital Business and PR (Hero Cycles Ltd.), Gagan Singla - CMO (Angel Broking), L.Ramakrishnan - Head Digital Business (ABP News Network Pvt. Ltd.), Madhavi Irani – CCO (Nykaa.com), Manav Sethi – CMO (ALTBalaji), Priyanka Sehgal - VP Content and Strategy (Network18), Peeyush Bachlaus - Head of Marketing (Kansai Nerolac Paints), Satyajit Sen - VP Media Management (Samsung INDIA), Smitha Ranganathan - Chief Story Teller (Brandlooms), Srinivas Jain - Executive Director and CMO (SBI Funds Management), Uday Sodhi - Head Digital Business (SonyPictures), and Vikas Mehta – CEO (PointNine Lintas).

The programme shall be a blend of awards and interactive sessions addressed by eminent leaders hailing from diverse professional backgrounds, who will come together to discuss the best practices in the content space. Some of the eminent professionals (apart from the jurors) who shall be part of the knowledge sharing sessions at the event are: Ali Hussein – COO (Eros Digital), Rituraj Bidwai – Digital Marketing Head (Reliance Petroleum), Smitha Ranganathan - Chief Story Teller (Brandlooms), and Soumini Sridhara Paul - Vice President (Hungama Digital Media Entertainment). The topics that will be covered during the discussions include:

• Blending Creativity with Data Science
• Artificial intelligence and machine learning to create conversational content
• Road connecting Million users with your Brand
• Amplifying the reach of your content through social influencers and ad networks
• Mastering the art of storytelling
• The need for efficient Content Delivery Network

Some of the leading media companies have come together to partner for this event viz. InstaaPR, India Today, ABP News, Your Story, Kenscio Digital Marketing, Caspar Technologies, CollegeDunia.com, Khushi Advertising, Artist Aloud and Hungama Kids.